You will never run out of things to say if you do this

If you are a service provider, you might feel as though you are giving away all of your secrets in your content… or that you are running out of things to say. Let me reassure you, with over 100 podcast episodes under my belt, a slew of blogs, a pile of free trainings and masterclasses… there are some fantastic strategies to ensure you never run out of things to say.

1. Never stop learning. Professional and personal development are investments into yourself and your business. As you grow and transition to different levels of business. This continual evolution will give you new ideas, space for reflection, and different perspectives- all of which equate to new content for you to share with your audience. I’m breaking this category into a few types of learning.
   
   - Podcasts- These are a treasure trove of ideas for you to implement and listen to. I’m not suggesting you turn someone else's podcast into your own social media post, but this can be a great place for you to reflect and challenge yourself.
   
   - Books- You might have heard one of my favourite quotes, that in five years we will be the same person we are today except for the books that we have read and the people we have met. Books are so monumental in impacting our development, if you are feeling stuck there are some fantastic books to catapult you in the right direction.
   
   - Courses- Learn from the best. If you are one of those amazing humans that can hold yourself accountable to course completion (wow!), then dive into this style of development. What you uncover about yourself, your customers, and your business are all amazing things for you to share with your audience.
   
   - Coaches- The coolest thing about working with a coach, is they can identify a problem in .8 seconds that might take you a year to figure out. Being outside of your business, they have a birdseye view and can bring things to your attention much faster. You are accelerating your growth when working with a coach, and it means those accelerated discoveries can all be shared with your audience!
   
   - Masterminds- Peer to peer mentoring is SO cool and collaborative. It is a great way to learn from others and feel less alone on your business journey. Having been in a mastermind, it is without a doubt one of my favourite ways to learn.  
   
   
   
2. Just say it again. Not every piece of content has to be bright and shiny, new out-of-the-box content. Here is permission to 110% change the image, update the caption and repost. You have a huge bank of content to call upon, the longer you have been in business, there is no point in letting it sit idle. Your audience is going to grow, so it is a fantastic opportunity to repurpose your own content for your new audience to see!
    
   
   
3. Say it again but differently. You already know this, but sometimes we just need to be reminded. That fancy blog can be turned into- a podcast, 3-4 social posts, a longform video, a couple of short videos like reels, and shared to your stories. You can use that hero piece of content to carry you through weeks of content.

If you are looking for an incredible experience that will help you with all things small business, from content creation to repurposing while being part mastermind and part coaching, look no further.

Send Tori a message to learn about her hybrid program bringing together the best parts of coaching, mentoring, and advising under one roof.